how to get the message out is half the battle
Sometimes it is hard to apply secular business principles in the church. Mainly, I think, because people equate normal business practices with secular ethics. Yet, to a certain extent, there are a number of parallels between running a church (or any other not-for-profit) and running a business. It is the mission of the company that makes the defining difference. All that being said, I am not a person who finds reinventing the wheel to be exciting. In keeping with that here are a few design/marketing resources I’ve found lately. These are three branches of the same organization, all are church oriented and great places to get new ideas or a fresh perspective.
P.S. Don’t let the name scare you, too much.
Church Marketing Sucks
[The blog to frustrate, educate and motivate the church to communicate, with uncompromising clarity, the truth of Jesus Christ.]
Center for Church Communications
[The Center for Church Communication offers information, resources and advice as we seek to foster and further the ongoing conversation about church communication. ]
Church Marketing Lab (beta)
[The idea is to help churches do better marketing. Share your work, share your feedback, everybody wins. Share something that's already in the can and out the door, or share a work in progress and put the comments to use.]
